Printing Blog 1Print Australia

Direct Mail Marketing Tips

Despite the rise of the Internet, Direct Mail (DM) campaigns continue to be very effective. Not all Direct Mail campaigns are created equally, however. A lot of thought and planning is required to really get the results you want from your campaign.

You Save Money When You Print in Large Quantities

Most people like to save money and don’t want to spend more than they have to. This is why when people look at scaled pricing on printing services, the eyes scan for the lower quantities and their respective price, without realising how much they would save if they opted to do a larger printing run.

Postcard Printing For Business Marketing

Postcards are usually associated with holiday greetings, but many businesses know that postcards are also a very effective marketing tool.

Presentation Folders Printing Creates the Best Impression

When sharing your business information with clients, how do you make the very best impression upon them? Pressing the flesh, looking and acting professional when dealing with clients is part of making a good impression, but what about the brochures and other documents that you want the client to take away and read? The answer is customised and professionally printed presentation folders.

Serious Businesses Don’t Use Business Card Templates

The Internet has made it easy to offer cheap business cards with the ability to choose from a set of templates instead of using a designer. The whole process may take only minutes to order a set of business cards in this way from online vendors, but what of the quality of the finished product? 1Print, a Melbourne based printing company, has decided to do things differently, producing better results for businesses that take pride in how they are perceived.

Guide to Effective Flyer Printing

Printed flyer campaigns are a great way to market your business to potential customers, especially if you have a special offer or deal to promote. Going in half-cocked and without a well thought out plan however, can prove to be a complete waste of time and money. We take a look at some of the mistakes people make and give you some points on how to avoid them.

Online Printing Services versus In-House Printing

Office printers may be getting cheaper, but the costs of printing quality marketing materials in-house is still proving to blow out on large or even smaller printing runs.  The fact of the matter is, unless you only print using a black and white laser printer, in-house printing can seem like a black hole to throw money into. The wasteful nature of office printing also has environmental implications that many in the office and uncomfortable with. The answer is online printing...

Effective Business Card Tips

Business cards are still a very effective means of promoting your business, but all business cards are definitely not created equal. There are many aspects of a business card that can either help you to be memorable and therefore used to contact you for your products and services, and others that simply don't work very well for you or even work against you. Let's take a look at what makes a great business card.